One of the greatest ways to show off your company, brand, products, services and image is to participate at fairs and trade shows. Industry events usually gather many people that already have a certain interest in the realm of what you have to offer. You can certainly take advantage of this already ideal space to create a window into your company that attracts leads and turns them into faithful customers. An indispensable part of that is to have a booth or display that shows what you are all about.
So how do you make sure your company is put in the spotlight? Well just make sure you shed some light of your own! As you select your display configuration, focus on making your backwall the highlight of your event. Got the message? It’s simple, make your backwall a backlit display.
Backwalls help you frame your booth, creating the feeling of being in a complete environment related to the imagery you selected. They bring customers into a small representation of what your company is all about. Despite the many options for backwalls, including many shapes, prices, and sizes, the most attractive option is a backlit display. You can never be quite sure about the lighting at a fair or trade show, and sometimes luck plays a huge role. With a backlit display, you don’t have to pay more for a better spot, or pray to the gods to be under one of the venue’s big lights. You can make sure that people can see you perfectly from a distance and that your message is always visible, front and center. If you play with the message, the image and the lighting, you can produce a greater impact on passers-by.
If you want to create the most amazing place that feels modern, futuristic, posh and amazing, Lumiwall is the mother of all backwalls. Its available in many different shapes and sizes, with some cool curved and angled accents. The different kits usually come with a case, the frame, stabilizer feet, LED lights, a backer panel, and the special fabric with SEG (silicone edge graphics). Graphics are printed on specialty fabrics that guarantee bright, vivid colors that enlighten your message. The frames can be rectangular, trapezoidal, curved or made for tabletops to feature a particular item or message with style. The frames are made of the highest quality aluminum extrusion which guarantees durability, stability and, together with the specialty press-fit SEG fabrics with white light blocker back fabric, an easy setup.
Back-lighted displays are not only about back walls, though. Maybe what you need is to make that new line shine above all else and use a small SEG back-lit popup. A single or double-sided display like this will guarantee a spotlight for some special message or launch. A touch of greatness can come with a backlit vector frame LightBox as small as 8’ in different shapes and sizes depending on your needs.
What really matters is that your message can be easily and impactfully seen. Light has always been a great way to bring attention to things, and a garden-variety lamp just doesn’t cut it. Use the displays created by lighting experts and with materials especially made to light up your space and create the perfect environment to reel leads in. The backlit displays will do a lot of the job for you. Now it is up to you to have the best team to wow them even further.