Increasing brand awareness and purchase intent are our main goals as marketers. That’s why we all love reinventing our marketing strategies and expanding our brand presence. Probably, you are already
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Easy steps to grow your exhibit area: why growing from a ten footer to a 20’ booth shouldn’t eat up your budget
So, you have decided to make a bigger wave, and the idea of doubling your trade show booth area is now on the table. Every transition requires preparation, and we
The most clever use of what’s left of your 2018 Marketing Budget: Get ahead of your 2019 Exhibition Plans
There are some times when, as marketers, our yearly budget lasted longer than we expected. Probably we saved some money from special savings we didn’t see coming, or we just
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Independence Day Marketing Tips
The most important holiday is coming up, and along with cookouts, ball games, family time and summer fun, come great business opportunities. Love for this great nation runs freely, and
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Preparing for the Trade Show Attendee of the Future
The competitive nature of trade shows, where newcomers and enterprising elites all come together to represent their brands, ensures that innovation never stops. Throughout each year, at each event for
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Spotlight on Atomus: a Rising Star
The story begins back in 2014, when Atomus reached out to us looking for a display to present their brand professionally at their upcoming event. Our Director of Sales, John
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Professional Value of Networking for Events
Any good salesman and marketing professional knows that you are only as strong as your network. These are roles in a company that centralize around personality, being detailed and memorable.
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Spotlight on Visiting Angels Senior Home Care Services
At Monster Displays we have had the privilege of working with thousands of brands as big as global enterprises and as small as local mom and pop shops. But we
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5 Core Skills Every Marketer Must Develop
Much of what makes a good marketing professional is not a good sense of design and flair for actionable writing (though those are pretty mandatory) as first comes to mind.
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Exhibitor Online Asked 10 Exhibit Designers About Effective Trade Show Design
Exhibitor Online asked 10 designers and exhibit-industry experts to share their insights about effective trade show exhibit design. There are many assumptions about designing an exhibit booth that are
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Trade Show Booth Artwork Preparation Checklist Quiz
“I don’t know art, but I know what I like” as the saying goes. Art is subjective, art is personal, and while there are many conventions such as “form” and
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Convention centers see increased demand for outdoor spaces
Today’s featured article is one discussing the importance of connecting to a space. This renewed perspective on Spring and Summer promotional events has lead to increased demand for outdoor spaces
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